As part of their Spring / Summer 2026 collection “STEPS TO NOWHERE”, 3.PARADIS unveils a special collaboration that reimagines the timeless essence of Mediterranean summer. In partnership with Vilebrequin, St Tropez born luxury swimwear brand, the capsule tunes us into a surrealist dream about timeless leisure in the garden of Eden – a utopian response to the uncertainties and tensions of today’s world. 3.PARADIS and Vilebrequin proudly coalesce in reimagining luxury not just as products but as a free state of mind. The collection blends 3.PARADIS’ poetic and surrealist design elements, with “This collaboration is a poetic escape, an invitation to imagine a world of harmony and lightness. With Vilebrequin, we sought to merge our universes and create a capsule that feels like a Summer dream.
It’s an Eden we carry within us.» Emeric Tchatchoua, creative director of 3.Paradis Vilebrequin’s heritage in high-quality swimwear. The exploration of arcadia is represented visually through vibrant and evocative prints, stylized tropical landscapes, luminous cloudy skies, soaring doves, and dreamy postcards. This is an invitation to reinvent paradise, where escape becomes a response to reality. The seven piece capsule features four swimsuits, a beach towel, a bucket hat, and a shirt. The highlight, a pair of Eden Swimshorts, transforms the south coast of France into a surrealist landscape. Each piece evokes a dreamy feeling as if 3.PARADIS vacationed to St Tropez, catching the charm of the French Riveria. “Our collaboration with 3.Paradis is the meeting of two worlds united by shared values of optimism, fantasy and lightness. The dove, symbol of peace and freedom resonates deeply with Vilebrequin’s spirit. Together we celebrate a vision where imagination has no limits and elegance is always uplifting.”, Roland Herlory, CEO of Vilebrequin.
Born in Saint-Tropez. Made for a Lifetime of Summer.
Since turning 50 in 2021, the quintessential French swimwear label never felt more energized. The secret to the House’s longevity: Joy, freedom, and the seductive charm of Saint-Tropez circa 1971. That and an obsession with durable, high-quality tailoring you can vacation with for a lifetime.
another thing that keeps Vilebrequin young: a passion for collaborating with talents from all over the world. In recent years, streetwear icons Off-WhiteTM, Palm Angels, and Highsnobiety have reconsidered the original swim trunk, solidifying its cult status. Driven by innovation, Vilebrequin is focused on developing and implementing sustainable solutions, fabrics, and processes that make an impact on vacation, not on the oceans.
